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This shall too pass…till then let’s try Meraki!

I know those frowning faces with irksome stretched online classes or work from home, as they say it’s the new normal or ordinaire. What’s normal or what’s not, I am not here to infer that. Neither am I here to draw conclusions about who played the bad-boy and ignited our 2020 with full of remorseful endeavours. Neither shall I salt the wound of families who have been affected by the pandemic. We all know about it. And we all are waiting to surface our sorrows and joys above it; float above the virus massacre of 2020.

Then what must our dialogue entail…time to ponder!

Have you guys ever thought about why all of a sudden, it’s us? Us in the brink of an utmost apathy by our creators–the nature, the water, the air, the sky and above all the earth? Maybe yes some of us have, through fathomless research, readings; and maybe not! But my implication is not soul-searching but rather to pull our lives back exactly to the years gone by and re-think to relive it differently. Now how’s that possible? As we all are judicious beings, we believe in tangibility mostly. Money is time’s new definition and more the time, let’s pour some more money…isn’t it? Don’t worry, we all have our minds clocked and locked on our wellbeing… we create and think to create more often. In the midst of only creation of means to wellbeing, we lose most of it by the time we realize it.

Hence, let’s come back to my fundamental ask—Can we re-think or re-live our lives backwards? Scientifically we can’t as time is a factor that is linear…even if somebody builds or secretively has a time machine- we can’t redo our lives—as physicists might argue about paradoxes! On possessing a very unscientific, illogical mind, I’ll offer you my consolation of not being able to solve that paradox. But my dear smarties, we can certainly re-live our lives- in moments of our passions that we enjoy the most while executing- Meraki.

Meraki will guide you and your work (be it studies/profession/job/hobbies) in a time where everyone is busy tabulating the viral count across the globe. Somebody asked me if Meraki is a replicated version of Tiktok or yet another type of a PS4, I smiled back to them stating, ‘It’s my bad!’ So, if you guys are unsure of Meraki, I have already smirked at you all too. Since, I believe that I have induced in the right vocab in your dictionary now.

Now let’s see how this Meraki can help you evolve from this situation that is going to persist for some more months.

  • Whenever you wake up- put Meraki into thankfulness for still being alive! Hurrah!
  • While preparing morning tea/breakfast/helping your house-mate-involve meraki
  • While relaxing, add observational task as your meraki
  • While petting your bird or dog, look at them and pet them enough to utter meraki
  • While cleaning your house-meraki can do a better job than most trained house helps
  • While taking up your online courses, meraki might help you achieve an A plus
  • While reading a book, it can turn you into an online book reviewer
  • Just wondering if while reading this article, your meraki can make you like it 😉

There are too many mundane yet necessary tasks/activities that we do undesirably with great complaints. However, using the miracles of meraki, we can change our lives, we can relive ourselves in small yet ordinary tasks… what used to be a complaining, boring and uncool and unproductive hours of our lives yesterday could be our elated freedom in times of today.

Meraki is the spice we need to blend in our activities of today so as to relive those mundane moments. As the crisis has proven to us that life and its associated echoes are not old-fashioned—what’s uncool is the regular whines, the complaints and ultimately no life at all!

My focus is more on your well-being, your pustimarga and Meraki is the way forward.

Reach out to thank me! 😉

Note: Meraki is a Greek terminology that believes in putting your heart & soul into whatever task/work you do. I hope that helps!

Nidra Naik
Novelist & Poet
Accenture
PGDM Batch 2004-06, IILM Lodhi Road

Email: nidranaik@gmail.com
www.nidranaik.com

A Letter by Tara Gandhi Bhattacharjee

Towards a world where the human mind is without violence and the environment is without pollution…

Dear friends,

With all of you I am also in deep pain for millions and millions of persons across the world who have been faced with unbelievable and immeasurable suffering. I join you in expressing our heartfelt appreciation and gratitude for all who are risking their lives to help and serve the needy and the society. We are together in prayer.

I want to share the following thoughts with you:

The pandemic of coronavirus has shattered the human soul.

The cosmic law of justice has pronounced an unprecedented and unexpected fury on the human race in this planet.

But this cosmic fury has awakened the damaged and the anguished human soul to another reality of spiritual realization of human concern.

For years now, my mind and soul have been disturbed and challenged by a certain question.

Today, I want to share this challenging thought with you.

I have been feeling for some years now that human beings are certainly not the most important life in the creation. It is a human being’s concept that the human life is the superior most. Even at the highest intellectual and spiritual level, human beings can think and act within the limitations of the human mind. What do we know about other lives? Whether insect life, animal life, plant life or environment, we know nothing about how plants speak to each other or how animals and insects communicate with each other. What is their philosophy? We know nothing. At least we know that we know nothing about other lives.

It is very humbling that if the humankind is wiped out on this planet, the environment will not miss us at all. In fact, the environment and every other life will be happy without us. This pandemic has really proved that the nature can live beautifully without the existence of human beings.

Even from my modest house, I am suddenly able to see so many rare flowers with lovely fragrance. I can also hear in my house the various chirpings of lovely birds which I had not heard before. It delights my heart and soul to see beautiful and rare birds in the little courtyard of my house.

With the emergence of the purity of the fear free nature and environment, human beings are also perceiving the awakening of the human soul with the greatest compassion for one another and all life.

In order to bring some cheer around me and for others, I have been telling my friends on the phone – “At this stage in my life, I have finally found a companion of life. He is called Mr. Isolation.”

“Mr. Isolation” has inspired me for further introspection.

The entire creation is wrapped in a cosmic net. Destiny is playing with the warp and the weft of the cosmic net. While destiny is playing it’s game, we as human beings will have to remain with compassion and non-violence towards each other and to every life.

We are all together in a spiritual awakening with the consciousness of human conscience.

Man pollutes the four elements, earth, sea, fire and air. With the negativity and violence of our mind, we can also pollute the space. Let us not pollute the fifth element- the space.

His Holiness Pope Francis had once repeatedly said in a public audience, in five different languages – “The creator forgives us always but what is created never forgives.” Let us work together, and do our best, for a future where every life respects the other life. Let us work towards a world where the human mind is without violence and the environment is without pollution.

With you,

Tara Gandhi Bhattacharjee

About the Author

Smt. Tara Gandhi Bhattacharjee, the granddaughter of Mahatma Gandhi, has held the position of Vice-Chairperson of the Gandhi Smriti and Darshan Smriti for nearly nine years. She is also involved with the ‘Save the Ganga Movement’, an initiative to protect India’s environment and rivers for the last 18 years. For the past 28 years, she has worked for the Kasturba Gandhi National Memorial Trust (KGNMT), founded by Mahatma Gandhi in memory of his wife. The KGNMT is one of the oldest pre-independence, non-governmental institutions serving the women and children of rural India. She has been decorated with one of France’s top honour  L’Ordre des Arts et Lettres for her contribution in promoting peace, solidarity, culture, education and development.

Dancing Market: Optimism or Insanity?

In the era of COVID-19 when WHO has declared it as a pandemic. India is under the lockdown for more than sixty days like all other nations in the world. All the economic activities were shuttered down till lockdown 3.0. The future outlook for the Indian economy is not pleasant. Analysts are expecting negative growth for Financial Year 2021. Almost all medium and small-scale businesses are in crisis. Most of them have shut their shops and laid off their employees. Big business houses have announced a salary cut for their employees. For April, the Auto industry first time have observed zero production output. The unemployment rate is at an all-time high. Scores of migrant laborers have moved back to their native places.

In this gloomy scenario across the nation stock market is dancing like anything. Though, it is not at the record height as it was during February but it is not that bad either. Eventually, soon after the announcement of the lockdown market slumped to almost half but this state did not last long. At present, the market is hovering around the level of 2017 which under the present circumstances is quite amazing.

Barometer of Economy?

It is time to evaluate the phrase ‘SENSEX is the barometer of Indian Economy‘. Is it a barometer to gauge the economic activities anymore? The stock market is considered a leading indicator of the economy. It was believed that there is a high correlation exist between the stock market and economy but this correlation does persist?

Fool’s Paradise!

Though the stock market is not a true representative of the economy nowadays it seems like the market has divorced the economy especially to all whatever is happening around us; whatever is the reality of economic activities. The stock market is not showing any concern to the more than fifty-nine lacs corona positive cases around the world and more than forty-seven hundred deaths in India. Stock market and particularly investors are living in paradise.

Future Outlook

There are various explanations for this insane behavior of stock investors. First and foremost, the explanation is that stock prices are always based on the future outlook, not the present. Present stock prices are the discounted cash flows expected from stock in the future. So, the present stock prices reflect that investors believe that economy will have a speedy recovery shortly.

Expectations from Government

Investor’s expectation of a substantially large stimulus package from the government went in vain. Investors have a strong feeling that the government will be able to overcome all difficulties in the economic front. The historic decision of reducing the corporate tax rates and conceptualizing the idea of ‘Atmanirbhar Bharat’ is giving hope to the investors.

The central government, as well as Reserve Bank, has already taken measures in terms of various fiscal and monetary policies to infuse the liquidity in the system. The financial year which generally ends on March 31 has been extended till June 30 exhibits commitment of government toward economic measures. Investors are betting on such strong interventions of government to boost the profitability of corporate houses in the future. The first year of NDA 2.0 is rated positively by various analysts which is enough to boost the confidence of investors.

Investment Options

Even more, now investors have not left with more options to invest as the prevailing interest rate on government bonds and all small saving schemes have been reduced. If we adjust the returns from these schemes with inflation, we will get negative returns for almost all investment products. So, the stock market is the only option left for investors to park their excess money with.

Optimism for Vaccine

Stock investors are at present feeling more optimistic about the future than the doctors and scientists who are working on the development of a cure for the Corona virus. Investors are expecting that soon enough a vaccine for the same will be discovered on which the whole world is working.

Black-box Theory

Another theory argues that all investors are operating as a black-box process. No one knows about the future of investments or till when this pandemic end and the road to normality be back. It is just the mere expectations which are leading the market at present. Investors are also active because they fear being left behind. New investors are considering this time as an opportunity to enter into the market at this level which may not come around again.

Parallel with Lehman Crisis

If we draw a parallel between the current crisis with the financial crisis of 2009, we get a hint from there also about this euphoria in the market. In November 2009 when the future of economies was pathetic even then the stock market across the world was mostly up by more than 50 percent from the past year while the economies were only growing by 1 percent for that particular one-year period. People were investing based on their expectations not based on ground reality. So, again history is repeating itself in the market.

Advice for Novice Investors

It can be inferred that expectation of the majority is driving the market than reality. Investors are not acting insane rather they have optimist future outlook. For investors, market timing is really important. For a novice investor, it is time to get into the market with a long horizon. If you have missed the wagon in 2017 then prices are again around that level. ‘Buy with caution’ is the mantra for success.

At IILM, students are being prepared to analyse the economic situation and to identify the trend for investments to be successful. We conduct live trading sessions for better understanding of the same. For more information on stock market one can approach at kumar.saurabh@iilmgsm.ac.in.

A Psychologist’s Guide to Coping in Uncertain Times

“Always Expect the Unexpected Because the Only Certainty Is Uncertainty”

Uncertainty in life has many forms. Changes at workplaces, change in priorities, change in rules and regulations. Even if things are safe right now you never know when they would change and you need to be ready to handle that change.

Change is usually not the problem; it’s the discomfort that often bothers us as we are so strongly attached to a particular outcome in life.

When certainty is questioned we usually have a fight or flight reaction and try to safeguard ourselves. Our brain prefers to find a sure shot outcome to the uncertainty we are experiencing. Research proves that anticipating pain soothes us to be calm than anticipating uncertainty only because we know that pain is certain. For example, uncertainty about getting a job is more stressful than actually losing a job.

Now, the question arises what should we do to tackle uncertainty in a way that it doesn’t impact our overall health and well-being.

This is very important for students aspiring to work with multinationals, professionals struggling with changing roles, people disheartened with their job.

  1. Firstly, don’t panic, remain calm and level headed. Living in uncertain times can be discomforting but you can control how to respond to such situations.
  2. Avoid dwelling on things you can’t control. Try changing the habit of ruminating on negative events of life. Why only visualize worst case scenarios. If there is a fear of not getting a job think of ways to enhance your skills. Think positive and believe in yourself. Remember it’s your life and you have the potential to change it.
  3. Add Value to your skills. It’s important to align your skill set to what is currently the need of the industry. Make sure you have those skills that the current time is demanding. Act upon it. Visualize possibilities.
  4. Market Yourself. Do not think I am asking you to boast about yourself; but how would people know your calibre if you don’t tell them about yourself. Get the recognition you deserve. Go for it.
  5. Ensure your profile is updated. Have an eye-catching LinkedIn profile. Express your interest in companies that you aspire to work with. What you post on your profile should be interesting in content and original in nature to attract organizations towards you.
  6. Focus on Financial Well-Being. One tip for life is always having a financial saving of at least six months worth your livelihood. This will be your support during rainy days and you’ll always have time to choose the best opportunity and will never settle for something less in life. Savings are very essential.
  1. Engage in Self care. Healthy routines are magical. Eat well, exercise regularly, just like body needs stimulation so does our mind and thoughts. So feed your intellect with good literature. Practice mindfulness, it makes life a better place and opens doors that you thought were closed.
  1. Risk is real and Fear is optional. Risk assessed is risk management. Understand the uncertainty take calculated risks and overcome your fears to innovate the new you.
  2. Control what you can. We often run for things that are beyond our control. Try making a slight change by focusing on stuff that is within your control. It can be as basic as setting your clothes a night before a strenuous day. Try comforting your days.

If you see your Today. Job insecurity is the “New Reality,” why respond or perceive it as Negative. It might offer better opportunities for your growth and career enhancement.

Take that Extra Mile and prove your worth. Show the world your True Potential. Don’t Stress and rather Invest in this time to uplift your skills and embrace the new shift that the Industries are offering.

This is the only way you can see the New Positive and Let go the doubt and uncertainty around. Be prepared to change with the times instead of resisting to a change. Life’s most treasured moments come unannounced. Instead of being threatened by unexpected outcomes we should learn that they can be hidden seeds of opportunities.

For best professional practices and how to deal with professional challenges follow my blogs on IILM Blogs and LinkedIn or write to me at megha.kochhar@iilm.edu

We at IILM train students to handle complex situations and be proactive professionals in every situation by focusing on multiple skill development, developing emotional intelligence. There is a Center for Emotional Intelligence at IILM University where training programs help students build self awareness, emotional regulation that helps them deal with uncertainty in personal and professional life.

ART THERAPY- DISCOVER YOURSELF

“Mirror is a reflection of our faces and Art of our Souls”

Art has the ability to change and transform lives, in profound ways. When words fail, we turn to images and symbols to narrate our stories. Through art we can reach out to people with our stories and find a path towards transformation and healing.

As they say there is a lot between the heaven and earth than just dreams. Art therapy has a therapeutic way of rooting the idea of creative expression that fosters healing our soul and leading us towards mental well-being. For years art has been a very communicative way to express our feelings. When we were young we would instinctively use painting, drawing, sketching to communicate and express our emotions, but as we grow, and maturity hits us we often forget the beautiful impact art had on our lives.

Through Art Therapy patients are provided with a safe place where they can explore not very pleasant feelings like fear, anger, aggression, unfulfilled expectations. Feelings that they would otherwise avoid to talk about. Rightly said “Art speaks where words end.”  The field of Art and artistic people has always intrigued me. It feels like artistic people see life through a very different lens. They have immense waves of creativity within and so they life seems so sorted and calm. I wonder how various forms of art give them so much of peace. I guess the only reason why their life is so peaceful is that it’s not humans, but a form of art that is communicated as a Peacemaker and Healer adding the Art Therapy to experience the solace within.

Going back to Ancient history, art has been one of the oldest ways to communicate through wall carvings, sculptures, and paintings right from the Indus valley civilization. It is seen that when a person is unable to speak about his pain, they resort to expressing their feelings through Art.

Healing is totally an internal process which has a lot to do with a sense of positivity and inner strength. Ask an artist and they will enlighten you about the therapeutic impact Art has on them. Art Therapy is a type of expressive therapy that enhances a person’s emotional, mental, physical and spiritual well-being through the process of creativity. By art we mean everything that stirs our consciousness and inner strength to challenge our mind. This is the process where artistic expression helps lots of people to develop positive feelings, solve problems, change attitudes, boost their self-concept and be more content with themselves.

Art is like a life saving jacket in a world that’s growing crazy. Art keeps you grounded in your roots. It has a meditative impact to develop patience in life. We have to make a choice today either “let Art enter your world or you enter into the World of Art.” Choice is yours to discover the artist in you.

Remember friends Art is not a skill, but an expression and it really does not matter if you think you cannot draw or create. It’s an outlook towards life, which can be seen in the form of a new hobby, learning music, anything that keeps you occupied and for which you feel the desire to create time and it’s  so becoming a part of your life in spite of the busy schedules you have as it heals you from all the stress that you’ve been carrying  as a baggage of life.

It’s practically applicable and as a life skill trainer and therapist, I have seen my students experiencing the magic of art therapy in their lives.  A group of IILM students took this initiative to apply this therapy for the first two weeks and shared such positive results in their level of expression, understanding of situations. One common response was that they learnt to respond rather than react in stressful situations.

Art Therapy gives people medium to express their feelings and problems and tread a happier life that is real and serene in nature. Art as a therapy has proved to be a powerful weapon to combat illness and spread well-being. It allows you to be yourself with no Form and that’s the Beauty. So let’s join hands together to inhale positivity and exhale creativity.

To connect on knowing more about the profound value and benefits of art, colors and visualization therapy write to me on megha.kochhar@iilm.edu

My Journey with IILM continues… by Alumnus Joseph Davis

The engineer, not by choice, who wanted more from life than just the mundane, regular and ordinary! Relatable much? I’m Joseph Davis, the head of research and insights wing at Consocia Advisory and this is the story of my journey as a management professional.

IILM-Alumnus-Joseph-Davis_4The scary realization of the ordinary life awaiting me if I continued in the path of a chemical process engineer during the time I worked at Aramco’s process design consulting firm Petrocil Engineers, made me choose the management career path, as I dreaded the no-communication work style I was part of. I quit the job, prepared for the management entrance exams and scored well enough to get into some of the best management colleges in the country. Being a Keralite all my life, this was my golden chance to explore my opportunities across India. Thus began the research to find the institute that’s the best fit for my aspirations.

IILM-Alumnus-Joseph-Davis_32 months and tons of research later, I was at IILM Greater Noida’s entrance for my interview. IILM’s 3 Palmes of excellence ranking making it officially recognized in the category of “excellent business school with reinforcing international influence” by Eduniversal, making it a top B-School offering a PGDM program, was one prime reason for IILM being my go-to choice after several shortlisting stages. Visiting the splendid campus further reinforced the validity of my choice. My management entrance success ensured a 50% scholarship. Yippee! I interacted with the faculty and as my course ensued, I realized that IILM has a dynamic yet structured program with top notch teaching methodology including the concept of flipped class, where the student gets an opportunity to be the teacher and discuss concepts with the professor being a facilitator to clarify the outcome of the discussion enhanced through case studies and course materials by Harvard and many other global universities.

IILM-Alumnus-Joseph-Davis_2The global study program was a high point of the program with the opportunity to visit Dortmund, Germany as a foreign student at ISM, Dortmund for 4 weeks. I for one, used to the opportunity to the max by visiting 7 European countries over weekends, as we had a Schengen visa. The 4 weeks at ISM gave me a deep understanding of international concepts around Intercultural communication, strategic management, International Finance and Operations Management.

IILM-Alumnus-Joseph-Davis_5The industry exposure offered at IILM was world class as we had international faculty visiting the campus for specific courses in each trimester apart from the well qualified Ph.D. professors and lecturers coaching and mentoring me to be the best version of myself, both personally and professionally. The experiential learning I obtained as opposed to theoretical ramming one has experienced with the conventional educational system was a game changer in making me ready to face any and all challenges that I would face as a prospective manager and impacted my perception of the corporate world as a seasoned professional. This helped me in my placement at Protiviti Consulting, a U.S based consulting firm as a research associate.

IILM-Alumnus-Joseph-Davis-convoThen came the convocation day. I was awarded the gold medal for the best academic and co-curricular performance over the 2 years at IILM. The grand ceremony hadn’t marked the end of my relationship with this spectacular management institute, but it had evolved into a beautiful connect as an alma mater which I continue to this day. 3 years later, I was back as a guest speaker at the International Sustainability conference representing my company. It was indeed a proud moment being back to impart some insights to the next set of intelligent minds.

My journey with IILM still continues and looking back, I am grateful to the almighty for helping me stick with my decision to choose IILM. To anyone who reads this, life at IILM will certainly change you for the better. Metamorphosis at IILM is real. The question is, are you ready for it?

How To Choose The Right B-School

The right B-school not only paves the way for a great career but also plays a role in helping shape the person’s character, beliefs and thoughts, thereby playing a significant role in shaping his/her life for the future. With admissions to various B-schools in full swing, it becomes essential for students to check out the various attributes of a college before they zero in on it. Studying in a B-school call for a huge investment of time, money and energy, so it is vital that you make sure your choice of business school meets your needs.

To choose the top management college for you, follow the guidelines mentioned below:


Student And Alumni Network:

Look through the profile of students at the university in terms of professional experience, gender, and cultural background. These diverse individuals also contribute to your learning apart from forming your network. Find out how active the alumni group is, as you may want to draw on this network in the near future. This network can provide you with invaluable career information and also help raise funds for your start-up.

top management college

IILM is proud to have a network of over 9000+ alumni, placed both domestically and abroad, that have risen to high ranks over the years. These individuals are invited to interact with students and motivate them through guest lectures. Some also go on to become mentors to the students, providing them with first-hand knowledge and experienced advice. Annual alumni meet are organized on campus, which is an excellent networking opportunity for both alumni and current students.

Academic Community:

Before making your choice, find out about the caliber of the faculty, in terms of their expertise and achievements to make sure they give you in-depth knowledge of a company or industry. In addition to this, research about the teaching methods the school uses, such as case studies and consultancy projects with companies.

The IILM faculty members come from leading institutions across the country and are known to be knowledge creators who rigorously peruse research in their fields. The curriculum taught at IILM is benchmarked against the best in the world. It includes Field Courses (as at Harvard), Career Trek (as at Wharton) and Community Experience (as at Yale). Besides this, the 3-month long summer internship and accompanying workshops acquaint students with the demands of the professional world.

Global Experience:

Employers often seek international experience and there are plenty of options to broaden your horizons. Seek colleges that offer study abroad programs or colleges that have overseas partnerships.

In keeping with the needs of the ever-globalizing world, IILM organizes a 4-week global study program in Germany, France, Canada, Finland or Spain, where students are given an opportunity to develop their outlook through industry visits and diverse cultural immersion.

Careers: Another aspect to scrutinize is the institute’s employment record and check the kind of jobs, sectors, and countries graduates go to. It is crucial to investigate the reputation of the careers service of the particular college.

The Career Development Cell at IILM mentors the students on the selection of the right career path in accordance with their preferences and aptitude to check PGDM eligibility. The recruiters comprise of over 300+ companies across the country spanning a wide range of industries.

Envisioning a New Fitness Future with Internet of Things (IoT) and Built – In Artificial Intelligence

The world is continuously growing and changing. Various advancements have also occurred when it comes to the technology used in rendering healthcare services. The technology has also played a big role in patient registration and data monitoring. Now there are technologies that allow a healthcare provider to monitor their patients in their own mobile phones.Internet of Things could be the driver for health care’s new visage and revolutionize patient care transcendentally.

They are also now capable of sending and receiving patient’s information in their mobile phones and provide brisk alerts at the health threshold alert points. Devices that can help monitor one’s fitness,health and vitals are easily available in the market. As a matter of fact, there are even sensors that are capable of collecting data that would of course help the doctor to be informed in case it exceeds the breakeven point during an aberration case. This extended offering deems to have parity with all stakeholders like hospitals, ICU, ambulatory other than patient and doctor. This allows them to provide the right medication and treatment to their patients fast. On the other hand, although great improvements have been made in the healthcare industry, one can still expect that a brighter future awaits in the next years or decades.Within five years, the majority of clinically relevant data will be collected outside of clinical settings.

It has been said that healthcare in the future would become more personal offering. Thus, one can expect that personalized medicines or medicines that have been created specifically for an individual would be available. The way doctors diagnose their patient’s disease and provide treatment to them would be largely based on IoT paradigm. In the IoT paradigm everything in the world will be smart, allowing them to communicate with each other through internet technology either physically or virtually. IoT allows people and things to be connected Anytime, Anyplace, with anything and anyone, ideally in any path/network and any service.Following are few applications of IoT in healthcare industry.

1) Remote patient monitoring

Remote patient monitoring (RPM) uses digital technologies to collect medical and other forms of health data from one individual in one location and electronically transmit this information to the health care providers. RPM can help reduce the number of hospital readmissions and lengths of stay in the hospitals.

2) Clinical care

Hospitalized patients whose physiological status requires close attention can be constantly monitored using IoT driven, non-invasive monitoring. Sensors are used to collect such information and using cloud this data is analyzed and sent to caregivers. It replaces the need for the doctor to visit the patient over regular intervals for checkup. This will also help to improve the quality of care through constant monitoring.

3) Device monitoring

An IoT connected metal device can notify when there is a problem with a device. This will prevent the device from shutting down and avoid patient rescheduling.

4) Outpatient Monitoring

This IoT solution enables doctors to capture health parameters and advice patients remotely. The patient’s hospital visit is therefore limited to visit only on need basis. This solution helps hospitals manage hospital beds and consequently increase revenues while at the same time delighting customers.

The Howard case below highlights the key role of a business model in ensuring the competitive advantage and sustained success of a business venture. It appreciates the market attractiveness and future of wearable technology.

GOQii’s product-service offering of wearable fitness band technology was supplemented with remote personalized coaching. With its launch in the Indian market, and its emergence as a pioneer of a new category of product in the health and lifestyle space had the ability to integrate human assistance with built-in artificial intelligence. Gondal realized that while people were adopting wearable technology solutions for healthy living, there was still a lack of awareness and an air of hesitancy about the usefulness of and need for wearable devices in India. Gondal’s dilemma: whether to continue GOQii’s positioning as “wearable technology with personalized coaching” and aggressively expand globally, or consolidate and broaden his present offering by embracing the customer more fully and focusing on the “customer healthcare journey” in India. Case B picks up from October 2016, by which time GOQii had consolidated and broadened its offering by focusing on the “customer journey” in India. It had successfully on-boarded different service providers such as doctors, a diagnostic center chain, a hospital chain, sports and grocery stores and Axis Bank (for payments) on their platform, thus providing a complete health ecosystem to the GOQii user. By the second quarter of 2016, GOQii had achieved the number one spot in the Indian wearables market. The immediate decision that GOQii core team need to make is whether they should tie up with multiple insurance providers or explore the possibility of partnering with a reinsurer to complete the entire health spectrum services offering on their data platform.

Shweta Nanda
Assistant Professor – Technology & Operations

Austria Meets India

As I was the first student from my home university FH Wiener Neustadt (Austria) going to India, I could not refer to any previous experiences or references. That is why I did not know what to expect from my time here. When I arrived in Delhi, I immediately knew that I would like the place and enjoy my time here. I was fascinated by the very different and diverse culture of the country, the great historical places to visit and about how people welcomed me.  IILM Lodhi Road helped me to arrange a nice apartment close to university, provided me with general information about my stay in India and introduced me to their academic rules. During the orientation process, I also got to know the other exchange student and we directly decided to visit some new places in Delhi together. Although I was not sure if people in the class will accept my different mindset, I was very lucky that many people in my courses were very open minded. In the initial days, the buddy mentors gave me good advice concerning academic work and helped me to arrange my first trip. As I was expected to do group work in classes, I got to know other students better and we spent a lot of time together. They showed me the highlights of Indian cuisine, lesser known places in Delhi and gave me a great insight into the culture of the country. Talking about the classes at IILM, they were simply great. The content of the courses was very well structured and comprehensive. During the lecture, the faculty members ensured that students participated in discussions and facilitated a friendly environment. The business school provided not only highly skilled academic professors, but also guest lecturers from partner universities abroad and Indian corporates. Furthermore, I got a chance to participate at the PRME conference which gave me great knowledge about sustainable projects in industries and businesses in India. I could also be a part of the 25th anniversary celebrations of IILM.

Overall, I have to say that my time at IILM Lodhi Road was a fantastic experience. Apart from getting to know different mentalities as I was travelling around India, widened my horizon and won friends for life. I would like to say thank you to everyone that made my stay here unforgettable. India is indeed a magical place.