IILM Gurgaon welcomed students from the University of Technology, Sydney and Queensland University of Technology in the month of January, 2015 for a three week short term program on Social Entrepreneurship and Rural Markets in India. The program was a blend of theory and practical knowledge which exposed the students to the realities of the bottom of the pyramid.
The program was delivered by eminent speakers from the industry and academia who gave some thought provoking insights on rural India. It also included a visit to an NGO, cultural excursions, blend of yoga and meditation sessions along with Bollywood workshops. The entire curriculum was designed to provide a holistic learning experience. Students from IILM were also a part of the program and learnt from the experiences of the Australian students. The program was a blend of both the cultures.
The international students were taken to Agra, Jaipur and Rishikesh to show them the historical culture that India holds. At Rishikesh, they stayed at Parmarth Ashram which is located on the banks of the Holy River Ganga. These excursions were an eye opener to community service and social entrepreneurship.
Besides academics, students appreciated the hospitality extended which exceeded their expectations. They stayed in the campus residences and enjoyed the facilities provided by the Institute to make their stay comfortable.