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Social Networking In Education

Written by:- Ms Manika Mahajan (PGDM 2019-21, IILM Greater Noida Campus)

Social networking has become one of the most popular communication tools to have evolved over the past decade, making it a powerful new information-sharing resource in society. In every aspect of our lives, social networking becomes a part of nowadays. Some of the widely used social networking sites(SNS) are Whatsapp, Facebook, Instagram, LinkedIn, Twitter, Youtube, etc.

We cannot deny ever since social media came into our lives, it has changed the pattern of living- the way we socialize, interact, plan, or execute. Social networking has widely become a part of our education system now. Starting from elementary school up until university graduation, social media has the role to empower parents, students, and teachers on how to use new ways of sharing information and build a community. From finding a summer internship to promoting a success story about how to win the student-loan battle or collaborate on international projects, everything is made possible with these community-building sites. Collective intelligence has become a hashtag trending episode for today’s student-teacher relationship promoting collaboration and sharing of knowledge. Today’s youth is already well equipped with these sites and use this space for building a conducive learning environment and this gives educators a platform to create an online framework for education system #Education 4.0. Users are not just passive observers now, rather they became collaborators and contributors to new sites and fresh content across all platforms. The internet is a research network now which creates knowledge through shared experiences and collaboration of its users.

Chalk and Blackboard form the two most important elements of a classroom in our education system for decades. A teacher seems to be incomplete without these. Education 4.0 says “My lord, this statement is not true”. A teacher may ask its students “Discuss the Impact of covid19 on the Indian economy” on twitter by using two hashtags. Won’t it be a more innovative, up to date and interesting way for students to learn? There is always a complaint by parents “My son spends a lot of time on Facebook”, pondering on it Education 4.0 says “why not take Facebook as a source for learning?”. Facebook has many pages related to courses or areas of interest of students. Teachers and students can both join that page and debate on the posts in the comment section. Is it not helpful for collective intelligence? The answer is yes, it will help the student to be in touch with teachers and the latest updates in the mode they are comfortable at. In this way, they will learn and retain more.

The use of social media in education provides students with the ability to get more useful information, to connect with learning groups of their interest and other educational systems that make education convenient. Online classes on YouTube to web-based courses are helpful to create an anywhere- anytime learning environment for students. All it requires is the student’s own efforts to use these tools to learn beyond the classroom too. Social networking helps to reduce stress and increase satisfaction among students. It allows each student (slow or quick) to study at their own pace and speed (self-pacing). It helps in building strong teacher-student relationships as the student becomes more comfortable with interacting with teachers in both online and offline platforms. Allowing the use of technology and social networking sites in the classroom to read content and participate more is still not applicable in every school/college’s education system because of the fear that it would distract the student. And it is true in some cases but to focus on the purpose of using it in the desired way depends upon student’s willingness to learn and improve.

To hear some scholars speak we have-The use of social networking tools has impacted positively through creating diversification between different categories of people and has supported them in both their personal and academic lives . There are four fundamental social software tools: 1) Connectivity and social rapport, 2) Collaborate information discovery, 3) Content reaction, and 4) Knowledge and information aggregation and content modification . These affordances have helped learners access their knowledge easily and share them anytime and anywhere. Social networks, such as e-learning technologies, provide an opportunity for educators to revise their content quickly and maintain control over it, learn the sequence pace of learning, time – and often media, which allows them to gain experience to meet their learning objectives . Klamma illustrated that one of the most important advantages of social networking is the ability to manage knowledge and learning by connecting with different experts and knowledgeable people to share common processes, activities, tools, concepts, etc.

In today’s society, we face differences between Generation Y(the students who grew up using upgraded technology) and Generation X(the teachers who were forced to use this technology). Being a generation gap between the two brings forward different mindsets and perspectives. The famous author Blankenship,believes that technology in education should be focused on what students use instead of what the school or teachers want. He also believes that when the students become the stakeholder, it will be geared towards their needs, avoiding the need for collaboration between different generations of educators and students. Social networking becomes a medium for such integration. There may be certain training and time required for teachers and students to get well equipped with this new education system, but once applied the efforts are worth it.

Social networking in education also proves to be a good medium in times of emergency. The best example is the current scenario of the Covid-19 pandemic spread across the world. The situation has forced us to stay home but it didn’t force us to stop learning. Social networking sites became the medium to study far from institutions too. It helped teachers and students to stay connected and complete their studies and even learn more than the school/college curriculum. Live online lectures, recorded online video classes, new online courses, online assignments and projects have helped students and educators to not let the studies and careers of students get harmed in these tough times.

Some may highlight the cons of social networking by saying it can be a reason for the distraction of students, privacy, and security issues are there, internet connectivity may be a challenge at remote locations, etc. To some extent their concerns are right. But with the improvement in technology day by day strict privacy and security are being taken in making the applications more safe and secure. And as far as the distraction of students is concerned, educators should channelize student’s skills and energy in a more productive way that they tend not to be distracted. They can be given challenging tasks from their area of interest and the online/offline platform they are comfortable at to prove their worth and can be equally appreciated and awarded for their performance. This will build up their morale and boost enthusiasm.

Student interaction is at the core of a constructive environment and Social  Networking Sites provide a platform for building collaborative learning communities.  By their very nature, they are relationship-centred and promote shared experiences. A range of activities should be inculcated in the education system where students get to interact more and gain experiences. Knowledge and shared experiences become a base for students to develop and social networking is the channel for building that base. Both students and educators have to understand that social networking is not merely a leisure facility but it is much more than that. They should find out the deep potential which this facility holds so that it can be used in the best and most productive way possible. And this has to be done now because we are rapidly moving to a fully digital era and this potential is to be used now to be a helpful tool for the future years. At IILM campus, we have such networking amongst students, alumni and professors through various virtual networking applications. Thus, Education 4.0 is the superman for the youth of today. If its powers are well researched and presented to students and teachers, they are going to be the biggest fan of it.

Five Personality Traits All Entrepreneurs Must Have

Do you want to step away from the rat race of bagging a secure job and dream of becoming an entrepreneur? If yes, then you deserve all the encouragement because it is truly a worthy aspiration. In this, you give shape to a completely original and innovative idea through the sweat of your brow and let it go through the baptism by fire by presenting it to your customers. Do you have what it takes to be an entrepreneur? Here are the five characteristics of a successful entrepreneur. Find out for yourself if you have them.

1. Passion and Motivation:

What is that which you can work on over and over again without getting bored and can continue doing for the rest of your life? What keeps you restless because you haven’t finished it yet? Is there something that you enjoy so much, something that you have built and want to continue improving upon? Building a prototype from the scratch, implementing it and then pitching your idea to venture capitalists, all this requires immense passion and determination.

2. Ability to Take Risks and Manage Finances Strategically:

Entrepreneurs should be willing to take the risk and dive deep into a future of uncertainty. Moreover, a venture takes time to become profitable. Until then, capital is limited and has to be managed wisely. Wise entrepreneurs keep a grip on cash flow even after securing funding or going fully operational. They also put resources in reserve for dealing with unforeseen situations. After all, not every attempt will result in success, but what sets successful entrepreneurs apart is their ability to determine when to cut losses.

3. Self-belief, Hard Work and Disciplined Dedication:

An entrepreneur should have an unfaltering belief in themselves. They should be confident, willing to work hard and dedicated to their project. Apart from that, it helps to acquire the relevant knowledge and skills before beginning a career in entrepreneurship. One can apply for PGDM admission as its curriculum acquaints students with the fundamentals of management, something which may benefit them immensely in the long run when they pursue a career in entrepreneurship.

4. Adaptable and Flexible:

It is also important to be flexible about client or market needs as not doing so will lead to failure sooner or later. An entrepreneur should thus welcome suggestions for optimization which may help in enhancing their product and satisfy the current market needs. What holds the key is the ability to decide when to call it quits and try something new.

5. Product and Market Knowledge:

Entrepreneurs have to know their product and its market inside and out. Not remaining informed about changing market needs, competitors’ moves and other extraneous factors may cause even great products to fail. Entrepreneurs achieve success because they create something that did not exist earlier or because they significantly improve an existing product before it loses its newness.

Do you have these above-mentioned traits to become a successful entrepreneur? If you still do not know, trust your gut. And to gain the knowledge and skills required for being an entrepreneur, go for a PGDM course, that is, a post-graduate diploma in management. Its curriculum gives you the theoretical edge and practical training that empower you to make better decisions as you take baby steps in a long and successful entrepreneurial career.

HOW TO MAKE THE MOST OF YOUR EXPERIENCE AT A BUSINESS SCHOOL

After going through rigorous preparation and numerous exams, you’re finally accepted to your dream B-school.  Just as you spent plenty of time strategizing how to get admitted into the top management college, the same way it’s time for you to put together a plan to get the most out of your business school experience. The decisions and choices made during this time will impact your future substantially. If you’re wondering how you can prepare for what comes next, we’ve got you covered:

Remember your attributes as a student:

As you interact with your peers, you may realize that some of them are phenomenally accomplished, however, don’t let this intimidate you. Don’t forget that you too were accepted to this class for a reason. The school knows your potential and sees you as an asset, so focus on that.

Make friends with people of all backgrounds:

Most students gravitate towards peers who are from similar backgrounds but instead try interacting with people outside of your comfort zone to further enrich your experience.

Get involved in extra-curricular activities:

To reap the full benefits of the B-school experience, it’s important you get involved with activities outside the classroom. Besides, you will learn as much from these extra-curricular activities as you will from your studies. Additionally, this will also help you in networking with people from various courses.

Take time to explore academic options:

After the PGDM admission, don’t only stick to the conventional classes, explore a few other options, as you may never know what you may discover and like. Attend diverse corporate presentations, choose new subjects or interview with companies you wouldn’t otherwise.

Learn from your summer internships:

You may find many students working full time with their summer internship employer after graduation. If you didn’t have a great experience at your summer internship, remember, it is still worthwhile to have learned from the experience.

Stay connected to your classmates:

Do keep in mind that your classmates form your priceless network. Whether you like them or not, it is important to stay in touch with this professional network.

Always remember that you’re about to embark on a transformative experience, which you would want to take tremendous advantage of. This includes making the most out of the college faculty members to utilizing college resources to the fullest.