IILM Global Study Program and a Visit to the Porsche Museum in Stuttgart

Just to give you a brief background, in its endeavors to provide world class exposure to its students, IILM Undergraduate School of Business makes it mandatory for its students to be a part of its Global Study Program. The IILM Global Study Program takes the form of a study tour of 3 weeks to one of its partner universities in Canada or Europe.

The IILM UBS Global Study Program is so designed as to benefit the budding entrepreneurs and managers to immerse themselves in another culture, experience the challenges and opportunities facing organizations around the globe. It also extends global awareness and enhances the international perspective of IILM BBA students. During such tours, students meet leading executives and government officials while visiting businesses, industries, and cultural sites.

This year we visited Porsche Museum in Stuttgart, Germany on 9th August 2017, as a part of our Global Study Program. Porsche’s museum in Stuttgart, Germany is the world’s largest museum of science and technology, for which people are continually jealous of everyone that has the opportunity to visit it. I was leading the group with one of my colleagues Ms. Anisha Rani.

You will really be impressed if you are standing in front of the grand Porsche Museum in Stuttgart-Zuffenhausen. The gigantic building of the museum is amazing and looks so light, almost like floating in the air. The museum building is resting on only three V-shaped pillars. The contemporary design of the largest science and technology museum continues in the building. In a plain and elegant surrounding, the development of the Porsche brand and the sleek sports cars are illustrated.

The entire reason for visiting Stuttgart was to visit the Porsche Museum along with the Mercedes-Benz Headquarters. Porsche best exemplifies good design values, which was obvious there, and which the IILM BBA group members appreciated. We found that the car company has an unbeatable lineup of vehicles that was achieved through an approach that’s very much different from that of Apple. The science and technology Museum is designed by Delugan Meissl and is situated near the company’s headquarters. The museum is executed meticulously and tells a mesmerizing story using great graphic design and installations.

Simplicity and the conviction of constant evolution are probably the strongest traits of Porsche as a world-class brand. This is what really strikes you move through the Porsche museum.

 

To conclude, the trip to the coveted Porsche museum didn’t disappoint the group! The Porsche museum tour took us through its prestigious racing history, the evolution of the Porsche brand, and its technological achievements that have revolutionized automotive industry today. Many of us in the IILM BBA group had a great time playing with the engine sound effect machine and looking at the cars but few even found enjoyment in the detailed descriptions of Porsche’s development of the tip-tropic automatic gear system and their weight reduced fuel pumps.

With a mind filled with great memories and edifying experience, bidding adieu to the Porsche Museum, at-least probably till next year!

Experience of a lifetime – IILM’s Global Study Program at International School of Management, Germany.

There’s a big world beyond the IILM campus, and a student can experience it through the golden opportunity given by IILM Undergraduate Business School as Global Study Program.

In order to be a responsible leader in today’s time students need to have first hand experience of cultures, organizations, and business practices around the world. In order to cater to this requirement IILM’s global offerings encompass a mandatory 3 week global study program.

This program was organized for the first time for our stage 1 students of 2015 – 18 batch. Based on the preferences, students were taken to International School of Management, at Hamburg, Germany. The entire program was sponsored by IILM and the partner school except that the students had to bear extra expenditures like food, travelling etc.

On the 8th of August 2016, 50 students collectively from both Lodhi Road and Gurgaon campus boarded Emirates flight for Hamburg, Germany along with the three faculty members. Ms Philipa , International Office Manager, ISM received us at the airport along with a coach to facilitate commutation from airport to the A&O Hostel where the students were given accommodation. While the travel itself, the students were handed over the ISD sim cards so that they can make calls to their parents and inform them about their safe arrival at Hamburg.

In addition with this the students were also explained about the rules and regulations to be followed at the hostel. Each and every student was provided on the same day with a train/bus card to travel nearby location for free of cost.

The students were also provided with a unique identity card inorder to seek entry into International School of Management, Hamburg, Germany.

This three weeks program was a blend of two modules, industry visits and cultural immersions. A highlight of this interesting curriculum is here.

1. Strategic Management: Prof. Qeis Kamran

The course covered the basics of strategic management, key elements, current trends in strategy, strategy thinking styles, the role of resources and knowledge, branding, decision making, organizational politics, international and collaborative strategies, strategy and innovation.  Module also introduced Prof. Kamran’s six forces model which challenged Porter’s five forces. This module was delivered through lectures, case study and visit to Google. The students appreciated the delivery of the course.

The professor made use of case studies such as  Volkswagen’s Clean Diesel Dilemma; University of Michigan; WDI Publishing, inorder to

2. Entrepreneurship & Innovation – Prof. A. Schonknecht

Course content included entrepreneurship and business development, innovation and business ideas, innovation strategy, business model development and business plan development. The module was delivered through lecture mode with the help of ppt.

Industrial and Cultural Visits in Germany 

Google

Learning Outcome: The students were able to relate the concepts learnt in the classroom. They learnt about the various strategies adopted by Google. This visit was a part of the module Strategic Management. A pre and post briefing reinforced the concepts delivered.

Feedback: Well appreciated by the students.

Lufthansa Technik

Learning Outcome: The students were able to witness the manufacturing and servicing of airplanes and learnt about the various ways a product is modified keeping in consideration the customer’s requirements.

Feedback: The students could not relate very well to the visit as it was more apt for engineering students.  It also became tiring for students to walk around the entire facility spread in acres. For all visits, transport arrangements must be looked into in the future programs.


H
amburg City Tour:

Learning Outcome: The students were informed and explained about the Hamburg city’s        heritage and culture.

Feedback: Liked and appreciated by the students

 

Hamburg Harbor:

Learning Outcome: The students got to experience Germany’s largest port – its gateway to the world. They were able to understand the significance of the port in Germany’s economy.

Feedback: Great visit, fully enjoyed by the students.

Overall the students had a great 360 degree experience in terms of classroom learning, industry visits, cultural immersions, hostel lifestyle, traveling using public transport etc.

 

Love the Land, Live the Life.. Normandie, France

A global exchange program was organized for the PG-1 students of IILM, all the campuses. Students were given choices to choose one of their dream global universities on the basis of modules offered by the university. The choices were France, Spain, Canada, Germany and Finland. The entire program was sponsored by IILM and tied up university except the students extra expenditures like food, travelling etc. On 4th of September 2016, 45 students collectively from LR, Gurgaon and Greater Noida campus boarded Emirates for Ecole de Management de Normandie, France with Dr. Gurpreet Singh Bhatia (Associate Professor, Economics, LR) as the team lead for the students for the entire exchange program.  The students were provided with the resident at Apart’ City, Caen.

The exchange program started on 6th with the welcome speech of Alain Ouvrieu, director of EM, Normandie. During the orientation the students were introduced to the different modules they have to take for next 26 days. The modules were: Supply Chain Management by Roger Soulieux, Doing business in France by Marie-Pierre Seznec, Business startup by Max Mikale Bjorling, and Business Project by Alain De Lamaziere. The students were divided in the group of 5-6 and were asked to present a business plan on lingerie’s and swimsuit market in different country like Benelux, Great Britain, Germany etc. The whole program was coordinated by Severine Groult(International Development Manager, Short program) and Brigitte Laine(International Development Assistant). In addition with this the students were also explained about the rules and regulations to be followed in college and hotel. Each and every student was provided on the same day with a unique identity card and a tram/bus card to travel nearby location for free of cost. The cost for the meal for Indian students was reduced so that they have to don’t pay much in terms of euros in university canteen.

img_1320

The program was planned in such a way that there were class room lectures and related excursion. For example after attending SCM classes there was an excursion planned for student to Le Havre Port for the better understanding and practical knowledge. A surprise team building activity was also organized for all in an amusement park called Festyland, where students were told to capture pictures and videos and finally produce a digital file which was discussed in terms of business in front of Mr. lair, Director of Festyland. In addition to this students were taken to Caramel D’isigny where they tasted the caramel products and were showed the entire process how caramel chocolates are made. Students were allowed to buy the chocolates and candies from factories own shop at cheaper rates.  Here the idea was to explain the businesses related to caramel i.e. how the raw materials like milk, sugar etc. are arranged from different parts of the country. Another excursion was also made to cider factory i.e. Billy’s farm where the students there shown the process of making cider and how apples can help in making business. Students were allowed to taste the different kinds of cider and buy them from the firm.

Not only the business excursion but also the fun trip was planned in between the studies. Trip to Etretat was planned to show and experience the beauty of nature’s creation in form of elephant trunk cliff. Since, Normandie was one of major victim during World War 2, so to explain the history and the past, another trip was planned to Omaha beach, US Crematory and to the Memorial at Normandie. The students were explained about the hard situation and grievances faced by the people during the Hitler rein and how the World War 2 changed the face of the world specially France. To make memories, students were taken to Le Mount Saint Michel which is one of Europe’s most unforgettable sights. Set in the mesmerizing bay where Normandie and Brittany merge, the island grabs the eye from great distance. The entire story of how a mout turned into a great place of Christian pilgrimage was explained by the help of audio guide to everyone.

A unforgettable trip was also planned for the students dream city i.e. to Paris. Each studentwas given a blue t-shirt with the brand tag of EM Normandie on it for the trip. Students were shown the 360° view of Paris from Montparnasse tower. In addition to this student were also shown some of the major brand and historical monuments like Arc De Triomphe and finally dropped to Eiffel tower where photoshoot was done and students were allowed to enjoy on their own. Finally a relaxing trip on cruise down the river Seine was organized which proved out a great way to see many of Paris’ famous landmarks and sights.

Over the weekends everyone was allowed to go for the places they wish. Majorly students targeted Belgium, Amsterdam and Switzerland. The expense for this trip was on their own. But before leaving from the hotel they were asked to give a written information of the places they are leaving to, the number of students going and there contact numbers, there hotel and travelling tickets details. This information was circulated to IILM as well as EM Normandie so as to keep a tract to the student’s safety and security.

Each module has given a timeline of 4-5 classes to complete the course. At the end the students were asked to present a power point presentation in three modules and a mock multiple choice question insupply chain management module. The students were rated on scale of 20 in business project and top 3 business plan i.e. groups were appreciated for their work. In business startup module the students were asked to present their idea individually on how tourism in Normandie can attract Indian tourist. Manvendra and Pravin, a student form LR and Gurgaon campus respectively got 20 on 20 for their idea. Similarly in module doing business in France a presentation in group was done on how the business in Normandie is going on in different sectors.

The 26 days for the student ended with lot of fun and learning at EM Normandie. Student who excel in their work were appreciated from university side and a dinner at was organized for all in an Indian restaurant by Severine. Finally on 30th morning the students were dropped to the Paris airport to back to India.

  • Article by Er. Manvendra Singh, (PG20161419)

Gear up for The IILM Global Study Program – Canada

There’s a big world beyond IILM campus, and you can experience it all now. In order to be a responsible leader in today’s time you need firsthand experience about multi-lingual cultures, organizations, and business practices around the world. Keeping this in mind IILM offers a mandate 4 weeks Global Study Program in Canada and France. Global Study Programs are designed to strengthen student’s knowledge, skills and attitude to create economic and social value everywhere.

One of the options under Global Study Program offered to the students is in association with Fanshawe College, Canada. Module consists of Digital Marketing, including subjects such as – Google Analytics, SEO and Google Ad words. Each set of options is designed keeping in mind the fundamental importance of business learning. IILM students are required go through a well planned and structured format of the conduction of the modules as per Fanshawe College curriculum. The teaching methodology applied during the conduction of program takes place in the form of Classroom Teaching, Presentations, Case Study Sessions, Simulations and much more.

IILM as a B-School focuses on providing holistic business education learning. The core benefits that a student can expect out of Canada Global Study Program can be explained in a manner that the idea is to give a much developed and equipped form of academic experience. The program is highly classroom oriented where the module is conducted keeping in mind the final outcome of an extensive teaching experience. The program entails on providing international exposure in the most efficient manner. Along with academic course structure there are cultural activities as part of recreational initiatives which is provided at the university. There’s a regular interaction with co students and faculty of Fanshawe College. The program is designed around a 360 degree learning process for the students and visiting IILM faculty as accompanied along. Hence, Global Study Program aims at making the students job ready in this dynamic market.

As part of the admission process, the fee structure is inclusive of the travel expense and course curriculum. IILM offers Global Study Program options with two universities – Fanshawe College, Canada and International School of Management, Frankfurt, Germany | Module – International Business (Intercultural Communication). Students can choose from either of the options depending on the preference of their subjects that they would like to pursue in their career.

One of our Alumni share the experience gained as part of Global Study Program, “Thank you IILM for giving me this opportunity to learn and experience the world outside IILM campus. Global exposure by far has been my most enthralling experiences in life. From cross-cultural diversity to different market trends and challenges, I learnt the most essential side of business studies. Faculty and peers – they all made my global journey worth remembering for the rest of my life.”

All in all, IILM students experience and learn the dynamics of international markets, cross-cultural changing needs of market negotiations and various ways of doing business globally.

Know more about The IILM Global Study Program and other academic offers at IILM PGDM Admissions.